Explaining Your Obsession with the “Let’s Go Geocaching!” Brochure

IF you’ve ever tried to explain geocaching to someone, you know how easy it is for them to misunderstand or get confused about the details. If you’ve found yourself talking to a land manager you know how easy it is for them to hear only part of what you say. The fact is, simply communicating verbally gives you one shot to get all the information you need to your audience and your effectiveness is completely limited to their ability to pay attention.